Approach is the same as what some others will call prospecting or contacting. It is simply the initial point of talking to someone about what you have to offer. This is where the rubber hits the road so to speak. I have met many very wealthy people who were only good at this particular step. The bottom line is that you approach, you are in the game...if you don't you are not.
The first important point of distinction here is to understand what the goal of the approach is. Many people have the misconception that when you approach you are trying to find out if the other person is interested in what you have to offer. The challenge with this thinking is that the person you are approaching doesn't know what you have and you cannot tell them enough, quick enough (usually) for them to know if they are interested in what you have.
The goal in the approach is simply to find out if the prospect is interested in SOMETHING. If they are interested in something, then they can learn about what you have and determine if they are interested in your offer or not. But if they are not interested in something then you are wasting your time. I have discussed before that the need is great. The need is great for a legitimate way for people to develop financial well-being. The need (should be) is great for your product offering or service (if it is not, you are not in a true long term business).
Since you know the need is great, then it is very likely that the person you are approaching has a need that fits in with what you are offereing. The key is to find out if they are open to learning about a way to meet the need. You are simply trying to ascertain this one thing. That is the entire point of the approach...nothing more.
Since the approach is truly this simplistic in concept, it stands to reason, that HOW you approach, ie. how you say what you are saying is more important than what you are saying, although that does matter as well. The key to an effective approach where the prospect says yes to learning about what you have is in having the prospect feel comfortable with you and safe to learn. This is what I will explore next for you.
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Creating a home-based income stream for life
Create the Quality of life you want
Welcome! My name is Todd Burrier. Over two decades ago I was blessed to have been laid off in the banking industry during a time of economic upheaval. This led me to search for a way to have more control over my own future. I wound up in the home business world. After seven hard years of lessons and personal growth, I found a way to build a highly successful business from home, using some very basic and simple human principles. I have since been able to mentor many people on the path to a better life through creating a home based income stream. This blog is dedicated to helping anyone in a networking style business succeed. I will be sharing proven concepts for growing and leading a successful business. Anyone who is nice, honest, and committed to succeeding can do what I teach. If there are any topics you specifically would like me to address as we go along, just let me know. To comment on any posting mouse over next to the time of the post.
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