Preparing to Approach the List

The "How" of your approach call is about how you go about it. This short post could be priceless for you because you can go far with this mindset and conduct. First of all you want to follow what I call my "Rules of Conduct." This is a list of simple behaviors for prospecting (adapted from my rules of conduct for life) that anyone you talk to will appreciate and will help you to stand out from others that they do business or associate with.

1. Be Nice: no matter what be nice. You would think this is easy for everyone...but apparently it's not. So when you are nice, people appreciate it and gravitate towards it. People remember nice people...it makes a positive impression. People are also comfortable referring others to people that are nice.

2. Be Honest: always tell the truth. If the truth is not good enough for your prospect, then its not the right person. Never exagerate or fabricate anything about your business or your success or your results. Trust is crucial. By the way, If someone asks you "How much money are you making?" during the prospecting stage...this is a red flag of epic proportion in my eyes. First of all, tell the truth...if you are just getting started say you aren't making much yet, or that you have a few customers...but the reality is that your income is none of their business. Anyone who judges a business possibility based on how someone else is doing has NO CLUE about judging a business. I make a lot of money in the business, but I NEVER use my income to recruit, because if someone is getting involved because I make a lot of money, then they are getting involved for the wrong reason. Mostly, this question is a brush off and when they ask you, especially if you are new, then they'll probably say "well call me back when you are making some money." Then, when you are making the level of money they deem adequate and you call them, they will give you another excuse ("oh, the opportunity is gone now"...which by the way means they totally don't get it)..so anyway, I digressed a little here, but the ultimate point is that the truth is always the way to go. Having said that..the style I teach and the way someone organically grows their business for the long haul, doesn't lend itself to having many people ask the money question.

3. Never Pressure: Never never never never....be nice, be honest, share your product/business in a nice way...if they are not interested that is their perogative. Pressuring would be about you, not them. People don't like pressure anyway so it doesn't make sense to do it, but many of your

competitors do it, and so do other types of people that are vying for your contacts attention in life. When you don't pressure, and you use the easeful approach I teach, you will be helping your prospect feel comfortable and will look different, in a good and memorable way, from others who approach them. This makes them feel safe to learn.

Chew on these 3 for today and we'll continue later...